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Wysłany: Śro 17:44, 19 Sty 2011 Temat postu: ghd stijltang Tourism Market Failure and Governmen |
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Market Failure and Government Tourism
Prices do not match, the Government may direct complaints to the destination by the Government in accordance with uniform standards for evaluation of tourism products and services, and tourism enterprises based on the actual situation from the deposit paid by the quality of the compensation given to tourists to protect the interests of consumers. From the perspective of tourism products, product price can reflect the value, can promote the optimal allocation of resources. Meanwhile, legislative and judicial process, in strict market entry qualification, bring market management under the legal system, poor quality products on price competition and other providers to curb improper behavior: In this way, tourists can be a more complete market information Choose quality products on the market, and with quality assurance; tourism enterprises in a fair competitive market environment for fair competition towel, the market mechanism into full play the basic three-i = is survival of the fittest, and promote the normative development of the tourism market = c,[link widoczny dla zalogowanych], Tourism promote the overall image of public offerings and the conduct of the government to promote tourism to the overall image can significantly contribute to the development of local tourism, business tourism destination will promote the image obtained from the income, even if the individual enterprises do not pay fees to promote the image can not be ruled out their access to benefits, there is Hundreds of words BaiJiaYan �� - �� �� a poor foundation of the tourism industry, tourism market is not mature, relatively small size of the business,[link widoczny dla zalogowanych], there is no force involved in the overall national or regional tourism promotion. In an increasingly competitive tourism market 2l century, the government should stir up the overall tourist image of local or national publicity and promotion of the mission from the international tourism market, the countries have compiled the annual tourism promotion budget, with emphasis on international markets. In accordance with international practice, the host country, usually in its inbound tourism revenue each year to 0.4% for market promotion. China in recent years the central and local government costs of tourism promotion of international standards with respect to only 1 / 5. Yet the overall tourism promotion in China make greater efforts. Of course, led the government tourism promotion does not mean that arranged in the sources of funds, promotion can be taken on a multi-channel approach, public-private partnerships and other means. Destination local government publicity and promotion of the overall image of the most successful than the Guangxi From 1996 to 2002, organized by Tourism Bureau of Guangxi, Guangxi in the form of caravans to transport as a carrier, the government is responsible for personnel and travel promotion companies form part of the staff team, has been to target markets and carry out parade publicity, marketing, and other content, activities to promote the image of the promotion of tourism in Guangxi. Fourth, tourism, e-commerce and government behavior in a market economy, the government should not interfere with the mode of operation of tourism, but tourism e-commerce in China has not yet started, the early accession to WTO to be in the Government's guidance and coordination, integrate kinds of resources to promote tourism in the initial information. Under these provisions, China will further open tourism market, 3-5 years, foreign companies can operate wholly-owned travel agencies in China, foreign-funded enterprises in the region are also phasing out the restrictions on overseas tourism enterprises will rely on its proven e-commerce applications and business advantage in China's tourism enterprises on the domestic mode of operation impact. China's information technology and the huge gap between the international level, tourism, e-commerce investment funds are limited, departments, regions divided between serious. Poor information sharing, finance and insurance of the still difficult to achieve. Impact of the wave face of information,[link widoczny dla zalogowanych], information of tourism is lagging behind in the fierce international competition foothold in the possession of governments at all levels must actively guide and coordinate the relationship between all departments and sectors to integrate various resources, the formation of travel information industry The overall superiority, vigorously promote the process of tourism information. In short, with the continuous development of the tourism industry, China's tourism market matures, but the tourism industry of production factors and products are unique, and the characteristics of the development of the tourism market, not all markets were able to achieve optimal resource allocation state, that there is market failure, governments in addition to providing tourism infrastructure, it should for the tourist market and the phenomenon of failure for various reasons,[link widoczny dla zalogowanych], the appropriate intervention, to a certain extent, as far as possible to make up for lack of market failure, promote optimal market allocation state,[link widoczny dla zalogowanych], and guide the development of tourism, improve the international competitiveness of China's tourism industry. �� (Author: Guangxi Business School). G. . . . u. . . a. . . n. . . g. . . X. . . . i. . . E. . . . c. . o. . . m. . . . . . m. . . . . i. ~. . . . . . . . . . . T. . . r. . a. -D-e j to the house. i2003.12
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